NEWS & EVENTS

New Englanders Are Going to the Dogs

Beverly, MA – Americans love hot dogs. In fact they eat about 70 hot dogs per person per year and in 2002, they consumed more than 20 billion hot dogs.

Imagine the opportunity for a company that can think outside the bun? New England Hot Dog Company is doing just that. This new company, based in Beverly, Massachusetts, is reaching for increased market share with hot dogs that meet current trends like customization and quest for value. And, the company is growing and looking to expand through franchising.

With a proven marketing formula of “gourmet hotdogs, unleashed,” New England Hot Dog Company’s hot dogs are topped with everything from the traditional sauerkraut and beans to bacon, jalapenos or guacamole. Customers say that hot dogs have never been so much fun. The concept is so simple, yet elegant. Allow the customer to top an old favorite with new combinations. It works.

Customers can choose from 25 menu combinations named for places around New England on 13 different types of dogs or create their own Smorgasdog™ with any or all of 48 toppings. There are turkey and chicken dogs, veggie dogs, knockwurst, sausage, kosher dogs, foot-long dogs and more. All the hot dogs are of the highest quality, using Boar’s Head or other high-end meats.

The customer can enjoy the comfort of a quick, New England themed family restaurant with the added fun of discovering new twists on that proven cultural icon, the hot dog.

For dessert, ice cream is on the menu. Brigham’s Ice Cream is a 90-year-old New England brand with a proven track record of success. Ice cream is a treat crosses so many demographic groups that 93 percent of recent survey respondents said their household consumes some form of ice cream product. While the current market for ice cream products is estimated at more than $20 billion, the category continues to open up, especially with the success of premium varieties and the growth of better-for-you products.

New England Hot Dog Company serves up these gourmet “haute” dogs and a rich, premium ice cream in an incredibly efficient business system with first-class customer service. The organization is seeking energetic entrepreneurs interested in joining the fast growing quick-service restaurant sector with a business that features not one but two all-time favorites. New England Hot Dog Company is committed to providing support services that help their franchise owners develop and run an outstanding New England Hot Dog Company restaurant of their own.

Come. Sit. Stay. Eat. Good dog.

Interested parties may contact New England Hot Dog Company at 866-722- DOGS, on the internet at www.nehotdog.com, or by email at: info@nehotdog.com.